Мировое первенство и новые тренды: как ЧМ и инновации меняют гостиничный бизнес

What's New in Event Venues: The World Cup's Impact on Hotels, AI Trends in Hospitality, and More BizBash rounds up the latest news from hotels, convention centers, meeting spaces, restaurants, and other event venues around the world. In Case You Missed It It's been a busy month for venue news! Our reporters took deep dives into two very different group-friendly venues: Inter Miami CF's massive new Nu Stadium, the city's first new stadium since 2012, along with the highly anticipated new Vanderpump Hotel, Real Housewives star Lisa Vanderpump's glamorous new spot on the Las Vegas Strip. We also explored Proof of the Pudding's new partnership with the Philadelphia Phillies and Citizens Bank Park, and caught up with New York's Javits Center on its 40th anniversary to chat about how younger planners are reshaping venue expectations. Finally, we kicked off our summer roundups of buzzy new event venues across the country. Check out where to go in Atlanta, Austin, Boston, Chicago, Dallas, Houston, Las Vegas, Los Angeles, New York, Phoenix, and San Diego—with more to come! Here are six more things you should know this month... 1. World Cup travel is giving hotels in host cities a significant business boost. According to new data from CoStar, hotels in cities hosting FIFA World Cup matches are seeing strong gains in room revenue as fans travel to attend games. As of the week ending on June 27, the biggest increases have come from higher room rates rather than more rooms being filled, suggesting visitors are willing to pay premium prices for stays during the tournament. Miami posted the strongest growth in room rates, while San Francisco saw one of the biggest jumps in both occupancy and overall hotel revenue after hosting two matches. CoStar says hotel performance in host cities has exceeded early projections since the tournament kicked off on June 11, with San Francisco, Dallas, and Kansas City leading the way. Additional demand is expected as the tournament continues, particularly for the championship match at MetLife Stadium on July 19, which is expected to deliver a major boost to hotels in the New York City area. 2. Hotels are embracing AI—but many travelers and employees still want the human touch. Marriott International has introduced Ask Bonvoy, a new AI-powered search tool in beta on Marriott.com and the Marriott Bonvoy app that lets travelers use conversational prompts to discover nearly 10,000 hotels based on trip type, amenities, or destination preferences. Rather than relying on information from across the web, the platform draws recommendations from Marriott's own verified property data, reflecting a broader push by hotel brands to use generative AI to simplify trip planning. At the same time, a new workplace trends report from Hilton suggests the industry's AI investments are being met with some caution. The study found that more than half of hospitality workers are concerned about AI's impact on their jobs, while a similar share want employers to provide AI training. The report also found that employees continue to place a high value on in-person collaboration, mentorship, and workplace community, underscoring that even as hotels adopt new technology, many people still see human connection as essential to the guest and employee experience. 3. Kansas City welcomed a new outdoor concert venue with the opening of Morton Amphitheater. Morton Amphitheater officially opened June 3 as a new 16,000-capacity live music venue designed by Live Nation’s Blueprint Studio in partnership with Generator Studio. The amphitheater features 12,000 covered seats beneath a signature canopy, enhanced acoustics, unobstructed sightlines, artist-focused backstage amenities, and premium gathering spaces, including the Vinyl Room—a Japanese hi-fi-inspired listening lounge offering chef-driven cuisine, handcrafted cocktails, and vinyl DJ sets for premium ticket holders. The inaugural season includes more than 30 concerts spanning pop, rock, country, hip-hop, and electronic music, with performances by Kesha, Guns N’ Roses, Luke Bryan, Santana, Tyler Childers, and RÜFÜS DU SOL. The venue is expected to generate tens of millions of dollars in annual economic impact for the Kansas City region. The space incorporates sustainability initiatives through Live Nation’s Green Nation program, as well as accessibility features, including KultureCity certification for guests with sensory processing needs. “Every decision at Morton Amphitheater was made to bring artists and fans closer together, from the way sound moves through the venue to the connection people feel when the lights go down,” said Dave Gerardi, Missouri market president for Live Nation. Photo: Courtesy of Live Nation 4. Visit California names Julie Coker as its next president and CEO. Visit California has appointed Julie Coker as its next president and CEO, making her only the second person to lead the statewide tourism organization. Coker, who currently serves as president and CEO of New York City Tourism + Conventions, will assume the role Oct. 1, succeeding longtime leader Caroline Beteta. She brings more than three decades of experience across hospitality and destination marketing, including leadership roles with the Philadelphia Convention and Visitors Bureau, the San Diego Tourism Authority, and Hyatt. “Julie is a proven leader who has delivered exceptional results in some of the most competitive and complex destination markets in the country,” said Ken Potrock, chair of the Visit California board of directors. “We are confident she is the right visionary to build on Caroline's extraordinary legacy and reinforce California's position as one of the world's most compelling destinations.” 5. The National Juneteenth Museum moves closer to construction in Fort Worth. According to ArchDaily, the National Juneteenth Museum is expected to break ground this fall, with newly released renderings offering a closer look at the 72,000-square-foot cultural institution designed by Bjarke Ingels Group in collaboration with Alligood Song Architecture and KAI Enterprises. Beyond exhibition galleries, the Fort Worth museum will feature a theater, flexible black box event space, food hall, business incubator, and a variety of indoor and outdoor gathering areas designed to support community programming and events year-round. The design centers on a publicly accessible courtyard inspired by the Juneteenth flag and aims to reconnect Fort Worth's Historic Southside while celebrating the history and legacy of Juneteenth. Check out the renderings here. 6. Swissôtel Chicago launched a paid internship partnership for local youth. Swissôtel Chicago has partnered with the All Stars Project of Chicago to create a paid summer internship program designed to introduce young people to careers in hospitality. Through the initiative, participants in the nonprofit’s Leslie J. Raffel Development School for Youth will complete six-week internships, rotating through departments across the hotel's 662-room operation to gain hands-on experience in areas including guest services and food and beverage management. The partnership is intended to help bridge the gap between classroom learning and professional careers by pairing paid work experience with mentorship in a luxury hotel environment. “By integrating DSY interns into our operations, we are offering more than just a summer job; we are providing an immersive look at the standards of excellence required in hospitality while fostering a more inclusive local workforce,” said Angela Bauer, general manager of Swissôtel Chicago.