CCR представила модульную холодильную витрину visiCUBE® CRYSTAL для премиальных продаж

CCR has developed the visiCUBE® platform, a range of plug-in refrigerated islands that combines effective product merchandising with operational flexibility that gives various retail formats greater transparency and control over equipment performance, food safety, energy consumption and operational processes. The latest addition to the portfolio is visiCUBE® CRYSTAL, one of the highlights of CCR’s EuroShop 2026 presentation, loved by visitors to the booth. It is specifically designed for premium promotional displays and impulse-driven sales applications. Featuring a highly transparent design with a panoramic glass superstructure, visiCUBE® CRYSTAL ensures excellent product visibility from all sides. It has a modular concept that allows retailers to select the solution best suited to their requirements. The platform is available in various transparency levels and configurations. A range of customisation options are available, such as sliding glass lids, adjustable shelves, product dividers, integrated LED lighting, custom colour selection and a choice of cladding finishes. Available in several sizes, visiCUBE® CRYSTAL brings a premium and adaptable merchandising solution to space-constrained retail environments. The platform is particularly suited to customers managing portfolios of smaller stores and can be seamlessly complemented by other CCR solutions, including the Velando® CS and the Optimer® LG EVO (Energy Efficiency Class A). CCR Pulse View All CCR cabinets can be combined with CCR Pulse View, a web-based asset management and monitoring platform that provides customers with live visibility of connected refrigeration equipment. Pulse View enables customers to access live equipment data, including temperatures and set points, while integrating processes that reduce manual effort, such as automated HACCP reporting. Remote access, health notifications and alerts support more proactive equipment management. This connectivity is particularly relevant for small-store formats and distributed retail environments, where equipment may operate with limited staff presence. Remote visibility can help customers respond faster and manage equipment more efficiently. As well as an added feature for asset location to track cabinets used in rental businesses. Together, visiCUBE® and Pulse View illustrate a broader shift in commercial refrigeration: from standalone equipment towards connected retail infrastructure. For further information, visit www.ccr.com. This article was written in partnership with CCR.